From FCC Express, by Allison Finnamore
A new social media campaign will help raise funds to put injured farmers back work.
Back to Ag, a partnership between Farm Credit Canada, the Rick Hansen Foundation and the Canadian Agricultural Safety Association, will provide resources to farmers and agricultural workers who have experienced life-altering injuries.
With each like or share of a campaign post on Facebook or retweet of a campaign post or use of the hashtag #BackToAg on Twitter, FCC will donate $1, up to $100,000. Funds will create a new grant program called Back to Ag where injured farmers can apply for resources to help purchase or modify adaptive technology. The campaign runs from May 29 to June 13.
“With a click of your mouse or a touch of your mobile device, you can show your support for a program that will help get Canadian farmers and agricultural workers back to work after a life-altering injury,” says Rick Hansen, whose foundation aims to improve the lives of those with spinal cord injuries and other disabilities. “It’s that easy, but it will make a big difference in someone’s life.”
Every year, Canadian farmers and agricultural workers experience life-altering injuries, such as paralysis or lost limbs both on and off the farm. CASA will manage the Back to Ag program, which will allow injured farmers and agricultural workers to apply for funding for the purchase of specialized equipment or adaptation of existing equipment in order to get them back to farming.
“This kind of equipment can be very expensive or difficult to access, forcing some farmers to leave agriculture all together,” says Marcel Hacault, executive director of CASA, a national non-profit organization dedicated to improving the health and safety of farmers, their families and workers. “Prevention is still the best way to keep farmers and farm workers safe, but the Back to Ag program will help those who have already been injured.”
Greg Stewart, FCC’s president and CEO says the campaign contributes to a strong and prosperous industry.
“We care about our customers and we want to help those who have been injured, as well as raise awareness that returning to work post-injury is definitely possible,” Stewart says.
The Back to Ag program will be open for applications in October of this year. Visit www.casa-acsa.ca for more information.